Does your company really need a CDP?

Check out our marketer’s guide to CDPs and ask yourself these 9 important questions.

Please visit Marketing Land for the full article.

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Does your company really need a CDP?

Check out our marketer’s guide to CDPs and ask yourself these 9 important questions.

Please visit Marketing Land for the full article.

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YouTube to phase out exact counts for public-facing subscriber numbers

Starting September 2, the platform will begin showing abbreviated subscriber counts for channels with 1,000 or more subscribers.

Please visit Marketing Land for the full article.

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YouTube to phase out exact counts for public-facing subscriber numbers

Starting September 2, the platform will begin showing abbreviated subscriber counts for channels with 1,000 or more subscribers.

Please visit Marketing Land for the full article.

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Social Shorts: Facebook Messenger updates, more AR effects in Snap Lens Studio, new CMO hires

The social media marketing week in review: A round up of news and announcements you may have missed.

Please visit Marketing Land for the full article.

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Social Shorts: Facebook Messenger updates, more AR effects in Snap Lens Studio, new CMO hires

The social media marketing week in review: A round up of news and announcements you may have missed.

Please visit Marketing Land for the full article.

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Spotify’s rumored ‘Create a podcast’ feature could be a valuable resource for marketers

The “Create a podcast” button discovered in the Spotify app would allow users to create podcasts via Anchor, an app Spotify purchased in February.

Please visit Marketing Land for the full article.

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Spotify’s rumored ‘Create a podcast’ feature could be a valuable resource for marketers

The “Create a podcast” button discovered in the Spotify app would allow users to create podcasts via Anchor, an app Spotify purchased in February.

Please visit Marketing Land for the full article.

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Buying martech is easy, managing the process to use it effectively is the hard part

Shifting priorities wreak havoc on our best intentions as martech buyers so it’s important to take the time to plan and avoid random acts of martech.

Please visit Marketing Land for the full article.

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Buying martech is easy, managing the process to use it effectively is the hard part

Shifting priorities wreak havoc on our best intentions as martech buyers so it’s important to take the time to plan and avoid random acts of martech.

Please visit Marketing Land for the full article.

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Facebook rolls out automated lead generation feature for Messenger to all advertisers

First announced in May, the lead gen platform works with Facebook’s click-to-Messenger ads.

Please visit Marketing Land for the full article.

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Facebook rolls out automated lead generation feature for Messenger to all advertisers

First announced in May, the lead gen platform works with Facebook’s click-to-Messenger ads.

Please visit Marketing Land for the full article.

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Will Rich Communication Services (RCS) revolutionize business messaging?

Brands and consumers are excited about RCS messaging, but without networks and major tech companies on board, adoption is far behind.

Please visit Marketing Land for the full article.

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Will Rich Communication Services (RCS) revolutionize business messaging?

Brands and consumers are excited about RCS messaging, but without networks and major tech companies on board, adoption is far behind.

Please visit Marketing Land for the full article.

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3 Trends from Prime Day 2019 to guide your Black Friday and Cyber Monday Amazon strategy

Sellers focusing budget and discount efforts on specific, strategic product lines, rather than an entire catalog, are likely to see the biggest sales bumps.

Please visit Marketing Land for the full article.

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3 Trends from Prime Day 2019 to guide your Black Friday and Cyber Monday Amazon strategy

Sellers focusing budget and discount efforts on specific, strategic product lines, rather than an entire catalog, are likely to see the biggest sales bumps.

Please visit Marketing Land for the full article.

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Report: There’s almost no correlation between online and offline consumer conversations

Brands can’t rely on “social media listing” as a proxy for broader consumer sentiment

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