New normal, “premium” programmatic: Friday’s daily brief

Plus, it won’t be easy to break away from 3rd-party cookies

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New normal, “premium” programmatic: Friday’s daily brief

Plus, it won’t be easy to break away from 3rd-party cookies

Please visit Marketing Land for the full article.

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Identity resolution spend projected to reach $2.6B in 2022

Changes in cookie availability, location data and privacy regulations make ID resolution solutions more important than ever.

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Identity resolution spend projected to reach $2.6B in 2022

Changes in cookie availability, location data and privacy regulations make ID resolution solutions more important than ever.

Please visit Marketing Land for the full article.

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Adobe rearchitects its CDP: Wednesday’s daily brief

Plus, what Apple’s App Tracking Transparency means for advertisers

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A guide to visual storytelling Part 2: NFTs, ‘new’ social and the future of brand content

Companies are evolving away from interruptive marketing to storytelling that is not perceived by viewers as ads

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Adobe rearchitects its CDP: Wednesday’s daily brief

Plus, what Apple’s App Tracking Transparency means for advertisers

Please visit Marketing Land for the full article.

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A guide to visual storytelling Part 2: NFTs, ‘new’ social and the future of brand content

Companies are evolving away from interruptive marketing to storytelling that is not perceived by viewers as ads

Please visit Marketing Land for the full article.

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Advanced. Actionable. Virtual. See the SMX Advanced agenda now!

Super Early Bird rates expire next Saturday, May 8!

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Advanced. Actionable. Virtual. See the SMX Advanced agenda now!

Super Early Bird rates expire next Saturday, May 8!

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B2B marketers rely on marketing automation: Tuesday’s daily brief

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Most marketers expect to attend in-person conferences by early 2022

But as employers once again allow staff to travel, professionals are also growing fonder of virtual events.

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B2B marketers rely on marketing automation: Tuesday’s daily brief

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Most marketers expect to attend in-person conferences by early 2022

But as employers once again allow staff to travel, professionals are also growing fonder of virtual events.

Please visit Marketing Land for the full article.

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Visual storytelling, Adobe Experience Manager’s new capabilities: Monday’s daily brief

Plus, big chains with localized strategies

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Visual storytelling, Adobe Experience Manager’s new capabilities: Monday’s daily brief

Plus, big chains with localized strategies

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CRM implementation, eco-friendly branding: Friday’s daily brief

Plus, alternative identifier pandemonium

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