The solution generates and actions real-time purchase predictions.
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Friday, July 31, 2020
Release Notes: Jivox launches purchase predictions for eCommerce
The solution generates and actions real-time purchase predictions.
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Why SEOs should care about brand
Brand is already affecting the performance we are held accountable for, so we can use the data we have as SEOs to benefit the whole company.
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Why SEOs should care about brand
Brand is already affecting the performance we are held accountable for, so we can use the data we have as SEOs to benefit the whole company.
Please visit Marketing Land for the full article.
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5 tips for starting international PPC
Be ready to watch for nuances of your targeted regions and adapt your strategy on a regional basis as you begin to track performance.
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Google adds CCPA opt-out handling for publishers in Ad Manager, AdMob
Publishers can also start testing the Funding Choices integration with IAB Europe’s Transparency and Consent Framework for GDPR.
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Please visit Marketing Land for the full article.
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5 tips for starting international PPC
Be ready to watch for nuances of your targeted regions and adapt your strategy on a regional basis as you begin to track performance.
Please visit Marketing Land for the full article.
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Please visit Marketing Land for the full article.
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Google adds CCPA opt-out handling for publishers in Ad Manager, AdMob
Publishers can also start testing the Funding Choices integration with IAB Europe’s Transparency and Consent Framework for GDPR.
Please visit Marketing Land for the full article.
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Thursday, July 30, 2020
Did the Facebook Ads boycott actually work?
Ad spending data from thousands of advertisers suggests the boycott had little impact on Facebook’s revenues.
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Facebook’s default Limited Data Use period ends Aug. 1: How to stay CCPA compliant
Advertisers can now opt to extend the LDU transition period to October.
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Apple, Amazon, Google and Facebook set to preview antitrust defenses before Congress
Sure to be a marathon, the hearings could be dramatic or incredibly dull.
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Please visit Marketing Land for the full article.
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Did the Facebook Ads boycott actually work?
Ad spending data from thousands of advertisers suggests the boycott had little impact on Facebook’s revenues.
Please visit Marketing Land for the full article.
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Please visit Marketing Land for the full article.
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Facebook’s default Limited Data Use period ends Aug. 1: How to stay CCPA compliant
Advertisers can now opt to extend the LDU transition period to October.
Please visit Marketing Land for the full article.
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Please visit Marketing Land for the full article.
from Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/33bh12o
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Apple, Amazon, Google and Facebook set to preview antitrust defenses before Congress
Sure to be a marathon, the hearings could be dramatic or incredibly dull.
Please visit Marketing Land for the full article.
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Here’s an alternative to cookies for user tracking
Instead of having your analytics toolset read a cookie, pass a unique identifier associated with the user ID. Learn how to do it and keep it privacy compliant.
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Here’s an alternative to cookies for user tracking
Instead of having your analytics toolset read a cookie, pass a unique identifier associated with the user ID. Learn how to do it and keep it privacy compliant.
Please visit Marketing Land for the full article.
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Release Notes: Leadsift partners with Intentsify to enhance data activation
Leadsift gathers intent data, Intentsify actions it.
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